Electronic Arts or EA is a publicly traded video and computer game publisher, developer and producer with numerous subsidiaries, branches and synergy operations worldwide. It is one of the largest third party video game companies in history. With an annual revenue of nearly $4 Billion this game juggernaut has enhanced market share through organic growth, numerous acquisitions and a comprehensive business presence nearly unrivaled in its industry. EA investor relations describes its operations as such: Electronic Arts Inc. is a leading global interactive entertainment software company. EA develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. With a storied list of titles earning critical acclaim and financial success, its most notable franchises include numerous series including Madden Football, Command and Conquer, The Sims , The Dragon Age Series, The James Bond titles, Battlefield, Dead Space, Rock Band, Medal of Honor and numerous others. Other releases include Mass Effect 2, American McGee's Alice, and the upcoming MMORPG title Star Wars: The Old Republic. In fiscal 2010, EA had 27 titles that sold more than one million copies, and five titles that each sold more than four million copies, including FIFA 10, Madden NFL 10, Need for Speed SHIFT, The SIMS 3 and Battlefield: Bad Company 2.